Pottermore announces Christmas campaign for Half-Blood Prince

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This year, Christmas comes early to Pottermore with brand new writing from J.K. Rowling, new Moments from Harry Potter and the Half-Blood Prince, and more.

Today, Pottermore announced their Christmas campaign to coincide with the website’s release of daily surprises starting next Friday, December 12. From that date until December 23, Pottermore will be releasing a treat everyday at 1pm GMT (8am EST), with treats ranging from new potions to original content from J.K. Rowling on Draco Malfoy and the ghost plot of Florean Fortescue, to be found in new Moments from Half-Blood Prince.

To keep up with the #PottermoreChristmas celebration, be sure to subscribe to Pottermore’s Facebook event and keep up with their Twitter and the Insider. The fun begins next Friday on pottermore.com…

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